London could lose its position as PR European capital post-Brexit. So what are the main threats and opportunities? Threats International...

Congratulations! You have secured a media briefing. This is a great opportunity to increase your brand visibility. Now, to get it right...

If you are looking to appoint a PR agency to boost your brand, it is useful to have key criteria in mind. These can include the agency’s...

Key questions to consider when designing your PR strategy are: • Who are you? What is your brand all about? • What are your mains...

It is crucial to set up your audience before you start communicating. This depends on the type of campaigns you are running and on your...

Online PR requires patience and a forward looking approach. Here are some suggestions to make your online PR more impactful: Be honest...