Intelligo Consulting
Preparing for your interview
Interviews are a great opportunity to gain visbility. Before you are interviewed, it is key to prepare. So here are a few key principles...
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Intelligo Consulting
2 min read
How do you prepare for media briefings?
Congratulations! You have secured a media briefing. This is a great opportunity to increase your brand visibility. Now, to get it right...
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Intelligo Consulting
2 min read
Key things to consider when appointing a PR agency
If you are looking to appoint a PR agency to boost your brand, it is useful to have key criteria in mind. These can include the agency’s...
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Intelligo Consulting
1 min read
[Video] Why is Media Training so important for your business?
The media landscape has drastically changed. All you say can be used on print, online and on social media channels. Media training is...
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Intelligo Consulting
1 min read
[Video] What is a Media Briefing Book?
A media briefing book is a set of information on: • media outlets you are targeting • journalists' background and reporting style • types...
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Intelligo Consulting
1 min read
[Video] What is Online PR?
Online PR is a below-the-line marketing activity that uses online channels to increase brand presence and improve your brand image. The...
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Intelligo Consulting
1 min read
[Video] Online PR: Who are Your Stakeholders?
It is crucial to set up your audience before you start communicating. This depends on the type of campaigns you are running and on your...
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Intelligo Consulting
1 min read
[Video] How Can you Make your Online PR More Effective?
Online PR requires patience and a forward looking approach. Here are some suggestions to make your online PR more impactful: Be honest...
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Intelligo Consulting
2 min read
[Video] How to Write a Great Press Release
Writing a press release can be daunting and you may not have a lot of time to do so. You may be asked to include different angles from...
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